Privacy Policy

PRIVACY POLICY

We are concerned about privacy issues and want you to be familiar with how we collect, use and share information we receive about our clients and users and the options available to you. If you have any questions, you may contact us (see the “Contacting Us” section below.)

SCOPE OF THIS PRIVACY POLICY

This Privacy Policy covers the information that we may collect or receive across the Internet and other digital formats:

  1. From users who:

    1. Visit this website and other websites operated by us, including MediaXchange’s client interfaces (the “Websites”).

    2. use our software applications (the “Apps”)

    3. use our social media pages (our “Social Media Pages”), and

    4. receive email messages that we send to you (collectively, including the Websites, Apps and Social Media Pages, the “MediaXchange’s Pages”);

  1. Through the technologies used by our clients/partners and third parties that we use to gather and process information on their behalf (collectively, including the Websites, the Apps and our Social Media Pages, the “Services”). In this second context, we act as processors for the clients/partners who serve as the data controllers for the information that we obtain from them.

HOW AND WHAT TYPE OF INFORMATION DOES MediaXchange COLLECT?

MediaXchange’s advertising and marketing technology collects data about the websites and apps that a user interacts with and the advertisements that a browser or app displays. This information cannot be used by MediaXchange to identify a particular individual, so it is called non-personally identifiable information (“non-PII”). This information may include non-PII identifiers (such as mobile device advertising/marketing identifiers, IP address or your browser’s user agent string) specific to the user’s browser or device as well as non-PII demographic and interest information provided by third parties.

An individual’s non-PII may be collected by MediaXchange advertising and marketing technology when:

  1. MediaXchange or a business partner purchases online advertisements on a website that the individual visits or an app that the individual uses.

  2. MediaXchange business partner places one of MediaXchange’s web pixels on a website that the individual visits or uses.

WHAT DOES MediaXchange DO WITH MY DATA?

MediaXchange’s advertising and marketing technology collects and uses data to help make online advertising and marketing more relevant for delivery and reporting purposes. By delivering more relevant advertisements and marketing innovations, MediaXchange plays an important role in keeping the Internet free, dynamic and vibrant.

MediaXchange site only collects data to enhance and personally tailor our website to meet your needs.

Our Site may use “cookies” to enhance User experience. User’s web browser may place cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may or may not function properly.

HOW DO I DELETE MY INFORMATION FROM MEDIAXCHANGE?

To opt out of receiving the tailored advertising or marketing made possible by MediaXchange advertising and marketing technology in your current browser or mobile applications on your current device, please visit MediaXchange Opt-Out page or mail us.

WILL PRIVACY POLICY ALWAYS REMAIN INTACT?

We may change this policy from time to time in compliance with law and industry best practices. Please check the Privacy Policy regularly for any updates.

MediaXchange WILL NOTIFY YOU OF CHANGES?

MediaXchange is constantly improving and making additions to the site to provide you with better features and services. As a result, our policies will be continuously revised. Whenever alterations are required, a new revised policy will be posted to this site, along with the date of last revision. It is important to us that you are always up to date with our policies, so please check this site often for information on your privacy.

CONTACTING MEDIAXCHANGE

In regard to any questions or concerns related to our business it can be directed to our dedicated representatives. Please contact them by email at admin@mediaxchange.co

INFORMATION ABOUT CONSUMERS FROM THIRD PARTIES

We receive information about consumers from third parties to enable targeted advertising and/or marketing on the website(s) and application(s) that we support. The collection and use of that data is governed by the privacy policy and legal terms of the data collector and the website using the data; it is not governed by MediaXchange.

GDPR PRIVACY POLICY

MediaXchange is all for ensuring that all the Law related to Data Privacy including GRPR are complied. MediaXchange utilizes multiple services to obtain imprecise location information generated from complete IP address data. We update our systems regularly to make sure such location information is updated to best of our knowledge. MediaXchange will store the IP address from these regions after removing the last octet from it making it virtually impossible to identify the end user.

For our Advertising/Marketing Business: MediaXchange does not receive or store any user identifiable information. We use third-party services to serve ads and their privacy policy is applicable to the users.

In case you notice any discrepancy or if you have any concerns related to Data Policy, please email us at admin@mediaxchange.co